Book Now: Beautiful World Travel
Renaissance Hotels, part of Marriott Bonvoy’s extraordinary portfolio of over 30 hotel brands, today announced the launch of its “Discover The Lychee Road with Renaissance” brand campaign in Greater China. Reuniting with renowned Chinese author Ma Boyong, the campaign draws inspiration from four of his celebrated works, including The Lychee Road, known for its evocative portrayal of ancient Chinese landscapes. Blending literature with inspired travel, the initiative spans interactive and digital experiences, enhanced “Evenings at Renaissance” signature events, and cross-industry cultural collaborations. Guests at 33 Renaissance Hotels across Greater China are invited to embark on immersive journeys rich in storytelling and cultural depth.
Book Now: Beautiful World Travel
Renaissance Hotels, part of Marriott Bonvoy’s extraordinary portfolio of over 30 hotel brands, today announced the launch of its “Discover The Lychee Road with Renaissance” brand campaign in Greater China. Reuniting with renowned Chinese author Ma Boyong, the campaign draws inspiration from four of his celebrated works, including The Lychee Road, known for its evocative portrayal of ancient Chinese landscapes. Blending literature with inspired travel, the initiative spans interactive and digital experiences, enhanced “Evenings at Renaissance” signature events, and cross-industry cultural collaborations. Guests at 33 Renaissance Hotels across Greater China are invited to embark on immersive journeys rich in storytelling and cultural depth.
Book Now: Beautiful World Travel
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